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Fintech
Continental Digital Bank
Pan Africa
5 months

Unified Brand & Onboarding for Fintech Scale-Up

As Continental Digital Bank expanded into four African markets, Seven30 Tech harmonised their product experience and analytics. We introduced experiment-driven onboarding, multilingual support, and AI-led customer success playbooks to accelerate deposits and usage.

Unified Brand & Onboarding for Fintech Scale-Up
3.2× increase in active customers within the first 90 days of launch

Activation uplift

+52%

Across SME and retail segments

Markets launched

4

Kenya, Ghana, Côte d'Ivoire, and South Africa

New deposits

US$85M

Secured within six months

Challenge

Inconsistent onboarding journeys across markets slowed conversion
Brand perception varied widely between anglophone and francophone regions
Limited visibility into product usage hindered growth experiments

Outcome

3.2× increase in active customers within 90 days
Onboarding drop-off reduced by 48% across four markets
Unified analytics powering 12 growth experiments per quarter

How we delivered

Designed a modular design system adapted for multilingual, low-bandwidth contexts
Implemented analytics infrastructure to track cross-market cohorts
Launched AI-driven customer success flows integrated with core banking

Services & capabilities

Services

Product Engineering
Digital Advisory
Experience Design

Technologies

Next.js
TypeScript
Segment
Figma
Amplitude

Ready to build your next product with Seven30 Tech?

Our pan-African studios combine experience design, AI, cloud engineering, and product leadership to deliver modern platforms that scale sustainably.

Unified Brand & Onboarding for Fintech Scale-Up - Case Study | Seven30 Tech